Kreatify vs. Streak — CRM Comparison for Talent Agencies
Streak is a Gmail CRM for general B2B sales. Kreatify adds the roster, media kits, deliverables, invoicing and payout tracking influencer talent agencies need. See the side-by-side.
Streak is a capable CRM inside Gmail, built for general B2B sales. Kreatify is built for influencer talent agencies: the pipeline you expect, plus the roster, campaigns, media kits, invoicing, payouts and creator portal that come after the deal.
| Feature | Kreatify | Streak |
|---|---|---|
| Visual deal pipeline | Yes | Yes |
| Works inside your existing Gmail | Yes | Yes |
| Email tracking & mail merge | Yes | Yes |
| Creator roster with rates & contracts | Yes | No |
| Self-updating media kits | Yes | No |
| Deliverable & usage-rights tracking | Yes | No |
| Campaign management after the deal closes | Yes | No |
| Invoicing, commission splits & creator payouts | Yes | No |
| Multi-currency deals & reporting | Yes | No |
| Pitch lists shared with brands | Yes | No |
| Portal for your creators | Yes | No |
| Built for | Talent agencies | General B2B sales |
Streak may fit if
- You run a general B2B sales process and want a lightweight CRM without leaving Gmail.
- Your work ends when the deal is marked won — no deliverables, invoicing or payouts to track.
- You don't manage a roster of talent or their rates, contracts and media kits.
Kreatify fits if
- You're a talent agency or creator manager running brand deals end to end.
- You track deliverables, usage rights and exclusivity windows after signature.
- You invoice brands, split commissions and pay creators — often in more than one currency.
- You want media kits, pitch lists and a creator portal that stay current on their own.
Moving from Streak? Bring your pipeline over with a CSV import.
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